Leydi Urbaez
Leydi Urbaez is a creative and talented collection designer with extensive, hands-on experience in the retail fashion industry. She excels at building strong relationships with suppliers, licensees, and internal creative teams through her excellent interpersonal communication skills. Leydi has a keen ability to influence customer buying decisions by leveraging her deep knowledge of fashion trends and expert selection of fabrics and colors, all while exhibiting a refined sense of style diversity. She inspires cross-functional team collaboration, fosters creative workflows, and ensures attention to high-quality standards. Her innovative, on-trend strategies consistently contribute to advancing business goals.
As the creative force behind the fun and functional brand Roullette, Leydi, an Afro-Latina designer/artist born in Venezuela and raised in the Bronx, is making her mark by creating curated collections her "fashion family" can't live without. She began her career as a pattern-maker in 2007, bringing over a decade of experience to her role as an independent designer and industry leader. Whether it's Ready-to-Wear or Runway, Leydi’s expertise covers it all.
Roullette was created to help redefine the way women interact with their wardrobes, offering versatile, classic pieces designed to be layered with existing outfits, empowering women to create looks that are uniquely their own.
“The idea behind this brand is to create clothing that make women feel empowered, sexy, strong and confident. I love the feeling of wearing pieces you wont see on everyone else. I strive to come up with designs that infiltrate exquisite textures and flattering shapes with color to help uplift your spirit”